Shopify Achieves Record-Breaking $9.3 Billion in Sales During Black Friday-Cyber Monday Weekend

Shopify, the renowned ecommerce platform, witnessed a staggering surge in sales during the Black Friday-Cyber Monday (BFCM) weekend, with its merchants racking up an unprecedented $9.3 billion in sales. This achievement marks a remarkable 24% increase from the previous year's sales figures.

Spanning from early Friday in New Zealand to late Monday in California, more than 61 million consumers globally indulged in purchases from brands powered by Shopify, underscoring the platform's widespread international impact.

The pinnacle of shopping fervor was reached when collective sales surged to an astonishing $4.2 million per minute, a momentous milestone achieved at 12:01 p.m. EST on Black Friday.

Harley Finkelstein, the President of Shopify, expressed his elation, stating, "Watching entrepreneurs make their first sale and seeing established brands reach new highs on Black Friday-Cyber Monday was incredible. Our merchants spend all year building relationships with their customers and earning brand trust. This weekend was a testament to how they consistently deliver experiences and products that global consumers are looking for."

Key highlights from the Black Friday-Cyber Monday spree among Shopify merchants include:

  • Peak sales per minute hit $4.2 million at 12:01 PM EST on Nov. 24.
  • A whopping 61 million consumers globally purchase from Shopify-powered brands.
  • The hottest product categories were identified as apparel and accessories, health and beauty, and home and garden.
  • The average cart price stood at $108.12 ($107.53 on a constant currency basis).
  • Top-selling countries included the U.S., U.K., Australia, Canada, and Germany.
  • Leading cities in terms of sales were Los Angeles, New York, and London.
  • Cross-border orders represented 15% of all global orders.
  • Over 56,000 tonnes of carbon removal were funded by Shopify to offset shipping emissions.
  • Sales made via Shop Pay observed a substantial 60% year-over-year increase.
  • More than 17,500 entrepreneurs celebrated making their first sale on the Shopify platform.
  • A remarkable 55,000+ merchants experienced their highest-selling day ever on Shopify.

Highlighting the robustness of Shopify's infrastructure, the platform handled a colossal 967K requests per second at its peak during BFCM. This monumental load equated to an astounding 58 million requests per minute, showcasing Shopify's unwavering availability, scalability, and resiliency.

"Our infrastructure is built to handle the demand and deliver an exceptional experience to our merchants," emphasized the platform, signaling their dedication to providing an unparalleled ecommerce environment.

Saibalu R